Enterprise sales teams that manage complex o rings across many customer accounts are finding it increasingly di cult to predict dips in revenue, profitability, and negative business events like customer churn.
Pricing specialists will often use in-house pricing and BI tools, along with Excel, to analyze revenue and profit performance. But these tools cannot scale across large volumes of complex transactional data, making it impossible to extract the analytical insights required to optimize margins across pricing and deal quoting processes.
