Enterprise SEO (Search Engine Optimization) is a strategic approach to driving search engine rankings, organic traffic, and conversions for large organizations. It should align with your business goals, deliver value to your audience, and improve your website’s visibility within the Google SERPs (Search Engine Results Pages).
One global enterprise insurance company, for example, has over $47 billion in annual revenue and approximately 50,000 employees. They’re in 80 countries and cover 10 industries, and their website has more than a thousand pages.
